Infographic Label for Chettinad Group

Client Name & Place :

Chettinad Group, Chennai, India

Industry:

Education, Environment & Conservation

Project Release Year:

2019

Project Duration:

2 Months

Contributions:

Concept, Illustration, Print Design, Copy Writing

Chettinad University had new waste-bins installed across campus to promote segregation of waste. We were to conceptualize the label designs for these, for them to be more compelling and informative for use. The lid area has the list of objects, as per what is usually disposed in campus. The side of the bin reads as the 'label of the bin' as well as 'what the waste will eventually turn into'. Illustrations are created to aid the text on the lid and the sides.

AMVDS Design Team: Ashvini Menon, Nitya George and Jui Karhadkar