Branding for Chettinad Hari Shree Vidyalayam
Client Name & Place :
Chettinad Group, Chennai, India
Project Release Year:
Concept, Visual Identity Design, Logo Design, UX Design, UI Design, Digital Design, Print Design
Hari Shree was founded in 2004 with a vision to create a safe, emotionally secure, joyful environment, while being rooted to Indian culture. Over a period of many months I redesigned their visual identity, involving the schools stakeholders.
Post the rebranding exercise for the school, we created the website design for the school. One of the major achievements was to reduce the number of pages pages, thereby simplify the navigation. We did this by keeping the information unique, consise and user-scenario-centric.