K Ramanth Chandrasekhar in an educator and environmentalist. He founded YouCAN (Youth Conservation Action Network) to improve eco-literacy in schools through documentation, storytelling workshops and leadership programmes.
YouCAN required the identity to have a representation of nature in it. After a long process of iterations, for the final design, we combined the 'A' with the peak of a mountain, almost signifying the motivation of the movement itself.
AMVDS Team: Ashvini Menon and Vaijayanti Ajinkya
identity design logo design research science wildlife education green mountain teaching chennai youcan ramnath india amvds ashvini menon