Design, Art, and the Natural World.
With over 12 years of experience in the design industry, I currently work at the intersection of environment, sustainability and visual design. Based in Mumbai, my work spans across illustrations, visual identities, publication design, digital communication and workshops that help people bridge nature and art.
My clients include WWF, Bombay Natural History Society, University of Edinburgh, Climate Justice Resilience Fund, Greenpeace, Google, IIT Roorkee and Godrej among others. I use my skill-sets to help simplify and amplify their messaging for the intended audience. Since 2017, I have had over 130 editorial cartoon strips on environmental issues in India, previously published in The Hindu and currently being published in Protected Area Update.
An alumnus of NID Ahmedabad with a Master’s in Graphic Design, I also have spent 5 years as a UX Design Lead and Designer respectively, at Salesforce and Microsoft, collaborating with leading minds at the forefront of technology.
Over the years I have been grateful to have my work earn good press & recognition, including features in The Indian Express, Hindustan Times, The Hindu, Mid-Day, Mumbai Mirror, Bangalore Mirror and The Forbes. Write to me for any collaboration or discussion. Contact details.
Education
2012 - 2015 - (2.5 Years, Full-time) - M.Des (Graphic Design) National Institute of Design, Ahmedabad, India
2008 - 2012 - (4 Years, Full-time) - B.F.A. (Applied Art) Rachana Sansad, University of Mumbai
2016 - P.G Diploma - (1 Year, Part-Time) Environment & Sustainable Development - IGNOU
2025 - (6 Months, Part-Time) - Learn To Lead - IIM Kozikode x Salesforce
Work Experience
2026 - Present - Design Entrepreneur - Ashvini Menon (Mumbai, India)
2022 - 2026 - Salesforce - Lead User Experience Designer (Hyderabad, India)
[Volunteer - Bombay Natural History Society, Mumbai, India & Kalpavriksh, Pune, India]
2016 - 2022 - Design Entrepreneur - Ashvini Menon Visual Design Studio (Mumbai, India)
2014 - 2016 - Microsoft - User Experience Designer (Hyderabad, India)
[Volunteer - Animal Rehabilitation Protection Front, Hyderabad, India]
2015 - Microsoft - Design Internship (Hyderabad, India)
[Post-Graduation Industry Project - 'Reuse Rangers' - Game Design on Sustainable Habits]
Clientelle
Non-Profits & Social-Enterprises:
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Agastya International Foundation, India
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Bombay Natural History Society, Mumbai, India
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Earthy Route, Mumbai, India
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Forest Lab, India
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Greenpeace, India
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Hyderabad Ultimate Frisbee Association, India
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Kalpavriksh, Pune, India
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Mangrove Foundation, (Govt. of Maharashtra), India
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Phool (Previously Help Us Green), India
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Sprouts, India
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Stories For Change, Kunoor, India
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World Wide Fund for Nature (WWF), India
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Youth Conservation Action Network, India
Academic Institutes:
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Chettinad Academy Of Research And Education, Chennai, India
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Chitkara University, Chandigarh, India
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Girl Rising (Future Rising Cohort), New York, USA
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Godrej India Culture Lab, Mumbai
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House of Humour & Satire - Gabrovo, Bulgaria
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IDC, IIT-Bombay, India
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Indian Institute of Cartoonists, Bengaluru, India
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IIT Roorkee, India
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Jamia Islamia University, New Delhi
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Museum of Work - Norrköping, Sweden
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MIT Institute of Design, Pune, India
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NIFT Jodhpur, India
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NIFT Hyderabad, India
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NID Kurukshetra, India
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Rachana Sansad College of Applied Art & Craft, Mumbai, India
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University Of Edinburgh, Scotland
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University Of Liverpool, Liverpool, England
Media & Publication Houses:
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Ainak Studios, Jaipur, India
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GoaFest, IIA, Mumbai, India
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The Hindu, Chennai, India
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Readers Digest, The India Today Group, New Delhi, India
Media & Publication Houses:
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Bark N' Lounge, Texas, USA
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Edelweiss, Mumbai, India
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General Mills, Mumbai, India
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Google, Singapore
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Lidco Building Technologies, Mumbai, India
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Microsoft, Hyderabad, India
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Salesforce, India
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Technecon Healthcare, Mumbai
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Visa, Singapore